Blake Farrow

Blake Farrow

Director of Business Development & Strategic Partnerships | Adit

Building Relationships. Connecting Ideas. Driving Growth.

Carlsbad, California

Blake leads strategic partnerships and business development for Adit's optometry division, connecting industry leaders, organizations and independent practices with technology that helps them operate more efficiently and grow. His focus is simple: build genuine relationships, find opportunities where everyone wins, and help practices spend less time managing the front office and more time taking care of patients.

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Book a call
15 min
Quick Connect

One idea, one quick conversation

Bring one idea or one question. Blake will tell you if it's worth a deeper conversation.

Request a time
30 min
Partnership Exploration

Let's see how we can grow together

A deeper conversation about your organization, potential partnership opportunities and ways we could create value together.

Pick a time
60 min
Strategic Collaboration

A working session built around your goals

A dedicated session to explore partnership strategy, industry trends, joint initiatives or opportunities for long-term collaboration.

Pick a time

Calls are on Google Meet. Pick the option that fits and share a little about your organization so Blake comes prepared.

Book Blake to speak
Keynote
Speaking

Put Blake on your stage

AI at the front desk, front-office efficiency, patient experience and uncovering hidden revenue. As heard at TOA EyeCon, Magellan Optometric Group and Vision Trends.

Share your event

It starts with a 30-minute call about your event, your audience and the date. Conferences, buying groups, study clubs and association meetings.

Have Blake on your podcast
Podcast Guest30 min

Always up for a good conversation

Blake is happy to join podcasts on AI, healthcare technology, entrepreneurship, business development, leadership and the power of genuine relationships.

Book a recording date

Recorded remotely or in person. Share your show, your audience and the topic in the form so the conversation lands.

About Blake

Nearly a decade of relationship-driven growth

Blake helped turn Adit's optometry division from an emerging vertical into a rapidly growing part of the business.

  • Built and scaled Adit's optometry partnerships with leading buying groups, consultants, industry associations and technology partners
  • Helped grow Adit's optometry footprint to hundreds of practices
  • National speaker and educator at TOA EyeCon, Magellan Optometric Group and Vision Trends on AI, front-office efficiency, patient experience and hidden revenue
  • Podcast guest on Pull the Chute and Thrive with Confidence, talking AI, business growth and technology in healthcare
  • Nearly a decade building strategic partnerships, developing new markets and connecting organizations with opportunities for mutual growth
Contact
Emailblake@adit.com
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Instagram@get_adit
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Websiteadit.com
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Based inCarlsbad, California
How it works
  1. Pick the option that fits: a quick connect, a partnership exploration call, a strategic collaboration session, a speaking inquiry or a podcast recording.
  2. Share a little about your organization so Blake knows who you are and what you want to cover.
  3. You get a calendar invite with a Google Meet link. Join from a quiet spot where you can focus.